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Direct Digital Referrals From Prenatal Care and WIC Enrollment Among Pregnant Individuals-A Randomized Clinical Trial

30 Jun 2026 7:36 AM | Deborah Hodges (Administrator)

JAMA Network published an Original Investigation -Obstetrics and Gynecology:  Question  Does an electronic health record–enabled direct digital referral from prenatal care improve Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) enrollment compared with providing WIC information only?

Findings  In this randomized clinical trial of 240 pregnant participants, WIC enrollment was significantly higher among participants receiving direct digital referrals to WIC (78%) compared with those receiving written information (65%). WIC enrollment was also significantly higher with registered dietitian nutritionist (RDN) referrals.

Meaning  These findings suggest that direct digital referrals from prenatal care to WIC and RDNs represent a scalable strategy to improve WIC enrollment and address health-related social needs during pregnancy.

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